For creative work to spread, you need more than talent. You have to know the right people and get exposure to the right networks.
The good news is you have way more control over this than you realize. For years, I heard people talk about their influential friendships and subsequent success. And I silently seethed with envy. It just seemed unfair. Of course those people were successful. They knew the right people. They were in the right place at the right time. They got lucky.